Effective Date: June 1, 2017

Last updated: June 1, 2017


Morton Salt, Inc. and/or its affiliates’ (the “Company”, or “our” or “we”) website at (the “Shopping Website”) is operated for the Company by its contract partner SureSource LLC d/b/a BrandShop (“BrandShop”) (the Shopping Website, together with any online features and any of the mobile application(s) that are made available by or on behalf of us, services and/or programs offered by the Company or BrandShop, are referred to individually and collectively as the “Website”). BrandShop’s rights and obligations to information are governed by the terms of its written agreement with the Company.


The Company and BrandShop are committed to protecting and preserving your privacy.  This policy, together with the Terms & Services, and any other underlying agreements or terms, sets out the basis on which any personal data collected from you, or that you provide on or when using or accessing the Website, will be processed.  By using the Website, you are accepting the practices described in this Privacy Policy. This Privacy Policy also describes the manner in which your information is processed, used and disclosed by the Company and/or BrandShop when you use the Website.


By using this Website, you consent to the use of information that you provide in accordance with this Privacy Policy.  This Privacy Policy is updated from time to time so please review this Privacy Policy regularly. If we materially alter this Privacy Policy, we will notify you of such changes by contacting you through your user account e-mail address and/or by posting a notice on the Website. Your continued use of the Website will be deemed your agreement that your information may be used in accordance with this Privacy Policy.  If you do not agree with the changes, then you should stop using the Website and you should notify the Company and BrandShop that you do not want your information used in accordance with the changes. 


Website Privacy Notice

Please read this Policy carefully to fully understand how your information is collected, shared and protected.  This Policy is incorporated into and is a part of the Terms & Services for this Website. 


By accessing and using the Website, you agree that you have read and understand this Privacy Policy and that you accept and consent to the privacy practices and uses or disclosures of information about you that are described herein. 


In order to deliver personalized and relevant information to you through the Website, certain information is collected from users. 



Information Collected

In operating the Website, the following data about you may be collected and processed:

Details of your visits to the Website and the resources that you access, including, but not limited to, traffic data, location data, weblogs and other communication data, including your IP address, the date and time you accessed or left the Website and which pages you viewed.  Some parts of the Website use cookies and other technologies to collect this information about your general internet usage.  See section below “How  Cookies Are Used” to learn more.
Information that you provide directly to the Website by filling in forms on the Website, such as contact information (e.g. name, address, home, telephone number, e-mail address), bank account information and/or credit/debit card information, and purchase information regarding products and services offered on the Website.
Information provided by you when you communicate with the Company or BrandShop for any reason.
By submitting a telephone number to BrandShop or the company you agree that a representative of the Company or BrandShop can contact you at the number you provide, potentially using automated technology (including texts/SMS messaging) or a pre-recorded message.  Your consent is not an obligation to receive any services or products.

How Cookies and Other Tracking Technologies Are Used

i.              A “cookie” is a piece of text which asks permission to be placed on your computer’s hard drive. Once you agree, this cookie file is stored on the hard drive of your computer.  They help us and the affiliates to improve the Website.  They ensure that the content from the Website is presented in the most effective manner for you and your computer.

All computers have the ability to decline cookies.  This can be done by activating the setting on your browser which enables you to decline the cookies. Please note that should you choose to decline cookies, you may be unable to access particular parts of the Website.

ii.             The Company and BrandShop do not track the users across time or across websites.


iii.            Flash Cookies are not used on the Website. Flash cookies are small pieces of information stored and accessed by Adobe Flash. If you want to disable these flash cookies, you’ll need to open up the Adobe Settings Manager, accessible either by right-clicking flash content and clicking “Global Settings,” or by navigating directly to your storage settings through the Flash Website. Here you can clear some or all of your flash cookies manually through the Website Storage panel, or even turn off Flash Storage completely. However, please remember this could prevent some parts of the Website from working properly.


iv.  Some content or applications, including advertisements, on the Website are served by third-parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies alone or in conjunction with web beacons or other tracking technologies to collect information about you when you use our website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.


We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should review the third party’s privacy policy and contact the responsible provider directly.


Use of Your Information

The information collected and stored by the Company and BrandShop relating to you is primarily used to enable you to receive products and services from them in the best possible manner.  In addition, the information may be used for the following purposes:

To provide you with information relating to the Company’s or its partners’ services or products;
To process your requests for information and/or for providing support services to you;
To provide third parties with statistical information about the users of the Website;
To personalize your experience on the Website;
To monitor and conduct an analysis of the Website traffic and usage patterns;
To analyze trends.
To secure your information, we have put in place commercially suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect on the Website.

Nonetheless, the transmission of information via the internet is not completely secure and therefore the security of your data sent by you electronically is not guaranteed, and transmission of such data is therefore entirely at your own risk.

You agree that you will immediately notify BrandShop of any unauthorized use of your username, password and/or user account, if applicable, and ensure that you log out from your user account after each session and agree to maintain the confidentiality of your username and password.


Disclosing Your Information

Where applicable, your personal information may be disclosed by the Company or BrandShop to any of their respective affiliated business entities or third parties as necessary to provide products and services to you.  This includes, where applicable, the subsidiaries, the holding company and other subsidiaries (if any) of the Company and of BrandShop, as well as third parties involved in the administration and operation of the production, marketing, purchasing, payment and/or delivery of the Company’s products and services. Your personal information may also be disclosed to other third parties, such as:

Where the Company or BrandShop sells any or all of its business and/or the assets to a third party.
Where the Company or BrandShop are legally required to disclose your information.
When the Company or BrandShop is contractually obligated to disclose it.
By using this Website, you expressly agree and consent to the use and/or transfer of some or all of the assets of BrandShop and/or the Company in connection with a sale or transfer of their respective businesses and/or in the event of their bankruptcy, reorganization, insolvency, receivership or an assignment by them for the benefit of creditors.

Further, BrandShop and the Company will not be responsible for any breach of security by any third parties or for any actions of any third parties that receive any of the information that is disclosed to BrandShop or the Company by you.

Third Party Website and Interaction 
By accessing other third party websites through the Website, you are consenting to the terms and privacy policies of those websites.  No responsibility or liability is accepted by the Company or by BrandShop for the third parties’ policies whatsoever as the Company and BrandShop have no control over the third parties.

Users Only of Legal Age of Majority

Our Website is designed and intended for those who have reached the age of majority (18 years of age). By using the Website, you affirm that you are at least 18 years of age or older.  We are not liable for any damages that may result from a user’s misrepresentation of age.


No one under age 13 is authorized to submit or post any information, including personally identifying information, on the Website. Under no circumstances may anyone under age 13 use the Website.  Parents or legal guardians of children under 13 cannot agree to these Terms on their behalf.


Your California Privacy Rights

California Civil Code Section § 1798.83 permits users of our Website that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to or write us at Attn: Legal Department

444 W. Lake St., Suite 3000

Chicago, IL 60606


Contacting The Company or BrandShop

We welcome any queries, comments, complaints or requests you may have regarding this Privacy Policy.  Please do not hesitate to contact the Company and/or BrandShop at:

If BrandShop:

20 Constitution Blvd S
Shelton, Connecticut 06484


If Company:


Morton Salt, Inc.

Attn: Consumer Affairs

444 W. Lake St., Suite 3000

Chicago, IL 60606